- Live webinar
- Tuesday 28 January 2025
- 12.30–1.30 pm (GMT)
- Free to attend, registration required
Many people delivering complex people-based change struggle to build a cohesive story of the combined impact of their efforts. This webinar will help you bridge the gap between activities and the outcomes that matter, showing you how you can create reports that inspire, engage, and demonstrate the real difference your work makes.
Whether you’re reporting to funders, stakeholders, or your team, this session will provide you with ideas you can take away to apply to your reporting to move beyond simply sharing what you do and start showcasing what difference it makes.
What you’ll learn and gain
Join Sarah Morton in this live webinar to discover:
- Why outcome and impact-focused reporting matters. Highlighting the difference your work makes within the complex, people-centred context of your work.
- A clear framework for effective reporting. How we use outcome maps to link activities to outcomes and impacts and use this as a way of staying focused on outcomes and impact in reports.
- Practical tips for creating compelling reports. Tailor reports to your audience, incorporate visuals effectively and ensure reports are engaging and informative.
- Real-world examples to inspire you. How other organisations have used these methods to tell stronger impact stories.
You’ll leave with ideas and practical steps to start improving your reports immediately.
Who is this webinar for?
- Service managers and leaders in the public and voluntary sectors.
- Professionals tasked with evaluation, reporting, or stakeholder communications.
- Anyone who wants to create reports that resonate and drive support for their work.
Why attend this webinar?
Expert Guidance. The session is led by impact expert Sarah Morton.
Proven Approach. Learn from methods outlined in Sarah and co-author Ailsa Cook’s book How Do You Know If You Are Making a Difference: A Practical Handbook for Public Service Organisations, tried and tested with hundreds of organisations across sectors.
Actionable Insights. Take away practical tips you can implement immediately.
Q&A. Ask Sarah about key issues and challenges relating to your setting.
Registration and recording
Please register your place. After registering, you will receive an email with your unique link to join us.
Not sure if you can make it?
Register anyway and we’ll email you a link to the recording and any resources shared during the webinar. Emails come the day after the live event.